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Case Study · UNICEF (through Akvo) · 2021–2022 · 7 min read

Nine countries. One screen. Every indicator in view.

How I designed a monitoring dashboard that pulled UNICEF's WASH programme out of scattered spreadsheets into a single, evidence-driven view of nine countries.

Client
UNICEF (through Akvo)
Role
UX Researcher / Product Designer
Year
2021–2022
Disciplines
UX ResearchData VisualisationInformation ArchitectureProduct DesignPrototyping
Nine countries. One screen. Every indicator in view.

What happens when the data exists, but the overview doesn't?

UNICEF's West and Central Africa Regional Office (WCARO) runs a WASH programme, water, sanitation, and hygiene, across nine countries. Every country tracks its progress against a framework of indicators. The data was being collected. The problem was that no one could see it in one place.

A programme manager who needed to know how the whole region was performing, and decide where limited funding should go, had no single view to look at. The answer lived in nine separate systems, maintained by nine separate teams, in nine separate files.

I was brought in by our Akvo product manager to design the dashboard that would put it all on one screen.

The real cost of the status quo

Before any design, I had to understand the real cost of the status quo.

Across all nine countries, monitoring and evaluation officers were tracking their indicators in Excel and Word documents. Each file was its own island. To assemble a regional picture, someone had to manually pull from every country, reconcile formats that never quite matched, and rebuild the overview by hand, every time a decision was due.

This is slow, but the deeper problem isn't speed. It's that evidence-based decisions were being made on evidence that nobody could actually see at once. The data was real. The ability to act on it was not.

The brief I was given was narrow and the timeline was tight. I joined after the kickoff, with no involvement in the original client conversations, so my first job was to get past the brief and to the people who would actually use this thing.

The fragmented spreadsheet-based tracking the dashboard replaced
The fragmented spreadsheet-based tracking the dashboard replaced

Three users, one screen

When I walk into a project with no background and a tight scope, I anchor the research on a simple frame borrowed from journalism, 5W1H. It keeps me honest about the problem before I start solving it.

  • Why am I designing this? To let managers assess regional progress at a glance and act on it.
  • Who is it for? Not one user, three. Programme managers who decide where funding goes. M&E specialists who design and maintain the framework. Data officers who keep the values accurate.
  • When and where is it used? In decision moments, often remotely, across very different country contexts and connectivity levels.
  • What am I designing? A view that aggregates project values up to country and programme level, with a clear sense of hierarchy.
  • How do we measure it? By whether a manager can finally see the whole region in one place and make a call on it.

I ran six in-depth remote interviews across those three groups. The questions probed how they assess progress today, what tools they use, where the pain is, how they handle missing or inaccurate data, and how they decide which project gets limited funding when there isn't enough to go around.

Two personas came out of it, the decision-maker and the framework-keeper, with genuinely different needs from the same screen. That tension became the central design problem.

STAGE 01

From table to tree

The problem
M&E frameworks are hierarchical, INPUT leads to OUTPUT leads to OUTCOME leads to IMPACT. Activities ladder up into goals. Getting that hierarchy to read clearly on a screen was the entire job.
The method
My first structure was tabular. It organised the data into rows, but it flattened it, there was no felt sense of what laddered up into what. In testing, the hierarchy that's central to how M&E people think simply wasn't coming through. So I moved to a tree structure that expressed the INPUT-to-IMPACT relationship visually while keeping the underlying data tightly organised.
I own
Reading the testing signal correctly, that the problem wasn't the data, it was the shape. Choosing a structure that expressed hierarchy rather than just containing data. That single shift is what made the dashboard usable for the people who live inside that framework.
The result
A tree-based information architecture, scannable at the top level and expandable into detail, that held the programme's full hierarchy without overwhelming the manager who just needed the headline.
Early tabular IA exploration alongside the final tree structure
Early tabular IA exploration alongside the final tree structure
STAGE 02

Making the region readable at a glance

The problem
The brief, in a single phrase, was "at a glance". A programme manager should land country-level status before reading a single number.
The method
I worked closely with the project's data scientist on the regional map, the other half of the at-a-glance promise. The map had to communicate status immediately, by colour and position, before anyone parsed a figure. I sketched on paper, moved fast into Adobe XD given the timeline, and validated each iteration with users rather than polishing in isolation.
I own
The interaction logic, the visual hierarchy, and the call on what the map shows first versus what it reveals on demand. Lean, frequent testing over a single big reveal.
The result
A map-led overview that landed regional status instantly, with detail available the moment a manager wanted to drill in.
The regional map view, built with the project's data scientist
The regional map view, built with the project's data scientist
STAGE 03

From prototype to handover

The problem
A validated prototype is only useful if it survives the journey to a built product. The dashboard had a frontend and backend team waiting on it.
The method
Once the lean testing rounds had refined the interactions, I completed the mid-fidelity prototype and worked directly with the frontend and backend developers, walking them through the interactions and the specific UI components, so the build matched the intent.
I own
The developer conversation and the quality bar. Translating design decisions into something a team could implement without guessing.
The result
A built dashboard, used across all nine countries for the length of the WCARO programme.
Mid-fidelity prototype and component documentation for developer handover
Mid-fidelity prototype and component documentation for developer handover

When the research changed everything

WCARO M&E Dashboard · UNICEF · 2021–2022

The moment the project turned was the moment the structure clicked.

For a while, the dashboard fought me. I had the research, the personas, the data hierarchy, and a tabular layout that organised all of it correctly and communicated none of it. Users could read the rows. They couldn't feel the shape. And the shape, INPUT to OUTPUT to OUTCOME to IMPACT, was the entire point. It's how M&E people think. A dashboard that hides it is just a spreadsheet with better fonts.

When I switched to a tree structure, the whole thing resolved. The hierarchy became visible. A manager could see, at the top level, how a country was performing, then expand into the activities underneath without losing the thread. The map carried the regional status; the tree carried the logic.

This was the pain that started the project, stated by an M&E manager in the very first conversation. The dashboard's job was to make that sentence obsolete. Once the tree structure landed, it was.

The research told me what people needed. The structure is what finally let them see it.

The final dashboard showing the tree-based indicator hierarchy
The final dashboard showing the tree-based indicator hierarchy
Country-level detail expanded from the regional view
Country-level detail expanded from the regional view

What it delivered

Built and used across all nine countries

The dashboard was implemented and used for the full length of the WCARO programme, replacing the scattered Excel and Word files that came before it.

One view instead of nine sources

For the first time, a programme manager could open one screen and see regional progress, instead of assembling it by hand from nine separate systems.

Hierarchy made visible

The shift from a tabular layout to a tree structure turned a correct-but-flat dataset into something that read the way M&E specialists actually think, INPUT to IMPACT, at a glance.

Decisions on evidence that could be seen

With regional status legible in one place, funding and resource calls could be made against evidence managers could actually read, which was the problem the project set out to solve.

The delivered WCARO M&E dashboard
The delivered WCARO M&E dashboard
Personas developed from the six stakeholder interviews
Personas developed from the six stakeholder interviews

This was internal decision-support tooling, so success wasn't a conversion metric, it was whether managers could finally act on evidence they could see. They could. If you're building a product where the hard part is making complex data legible enough to decide on, let's talk.

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